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TMCNet:  SOASTA Appoints Tal Broda as Chief Technology Officer

[June 24, 2014]

SOASTA Appoints Tal Broda as Chief Technology Officer

MOUNTAIN VIEW, Calif. --(Business Wire)--

SOASTA, the leader in cloud and mobile testing, today announced that Tal Broda, the company's senior vice president of engineering, has been promoted to Chief Technology Officer, effective immediately.

On Tuesday, June 24th, 2014, SOASTA announced the promotion of Tal Broda to Chief Technology Officer ...

On Tuesday, June 24th, 2014, SOASTA (News - Alert) announced the promotion of Tal Broda to Chief Technology Officer. (Photo: Business Wire)

Tal has more than 15 years of development and engineering leadership experience, specializing in developing software architecture and defining technology strategy. In his new role as CTO, Tal will continue to drive product development including platform architecture, detailed design, and ensuring the quality of SOASTA's products, including CloudTest, TouchTest, and mPulse.

p> "During his five years at SOASTA, Tal has established himself as a true leader on our engineering team," said Tom Lounibos (News - Alert), CEO of SOASTA. "Given his ability to analyze complex problems and deliver innovative testing solutions for SOASTA's customers, we know he is ready to take on a new challenge as our Chief Technology Officer."


Before working at SOASTA, Tal was the Director of Development for Oracle's (News - Alert) Business Activity Monitoring (Oracle BAM) engineering team. While at Oracle, he was responsible for the architecture and development schedule of the BAM product line, determining the go-to-market strategy, and evangelizing it to customers. His efforts increased the customer base by twelve-fold in one year. Tal also drove the acquisition of Sunopsis, Oracle's next generation ETL product and delivered its integration to the BAM product line in one month's time.

Prior to Oracle, Tal served in a number of management roles for Istante Software, moving from lead engineer, to server architect, to chief architect in his first year. He was ultimately responsible for the entire product architecture and drove the acquisition of Istante by PeopleSoft (Oracle) from the technical evaluation perspective. Tal has also held senior engineering positions at NewChannel and Elemental Software in Tel-Aviv, Israel.

Tal has eight patents granted and ten patents pending in the area of real-time business intelligence, cloud computing, performance testing, mobile testing and analytics. Tal holds a B.A. in computer science from the Academic College of Tel-Aviv-Yaffo in Tel-Aviv, an MBA from the University of California at Berkeley, and an MBA from Columbia Business School in New York City, with honors.

"I'm delighted and honored to work with the amazing team we have built here at SOASTA," said Tal Broda, CTO of SOASTA. "In this new role I will help our customers get even more value from our products, while leading our outstanding engineering team to continue innovating on our platform, and bring new products to market."

About SOASTA

SOASTA is the leader in cloud testing. Its web and mobile test automation and monitoring solutions, CloudTest, TouchTest and mPulse, enable developers, QA professionals and IT operations teams to test and monitor users with unprecedented speed, scale, precision and visibility. The innovative product set streamlines test creation, automates provisioning and execution, and analyzes real user behavior in real-time to deliver actionable intelligence, faster. With SOASTA, companies have confidence that their applications will perform as designed, delivering quality user experiences every time. SOASTA's customers are many of today's most successful brands including Avaya (News - Alert), American Girl, Bonobos, Backcountry.com, Chegg, Experian, Gilt Groupe, Hallmark, Intuit, Microsoft and Netflix. SOASTA is privately held and headquartered in Mountain View, Calif. For more information about SOASTA, please visit http://www.soasta.com.

SOASTA is a registered trademark of SOASTA, Inc. All other trademarks are property of their respective owners. Other product or company names mentioned may be trademarks or trade names of their respective companies.


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