|[July 10, 2014]
Misfit Announces Smart Bed System
BURLINGAME, Calif. --(Business Wire)--
Misfit, makers of Shine, today announced the Misfit Beddit Sleep System,
an integration with the Beddit Sleep Monitor. Using the world's thinnest
sleep sensor and advanced signal processing technologies, Beddit
seamlessly measures sleep cycles and quality using heart rate,
respiration, movement, snoring, and sound.
Unlike other products on the market, Beddit does not require the user to
wear anything. The paper-thin device rests on the user's mattress, under
the sheets. It integrates with Misfit's user interface via the Misfit
app, and measures physiological signals automatically, wirelessly
transmitting the data to a smartphone. Users can get accurate insights
into their nightly sleep habits, viewing key statistics and
visualizations on the app.
"Shine delivered on the important function of activity tracking, but we
saw that sleep tracking was one of the most engaging features because
Shine does it automatically, unlike other activity monitors," said Sonny
Vu, CEO and founder of Misfit. "With Beddit, we're mking our sleep
tracking functionality even more robust. Not only are we able to measure
more, but even less is required of the user - a frictionless experience."
Lasse Leppakorpi, CEO and founder of Beddit, added, "We are truly
excited to add ambient sleep analysis to the Misfit experience. Shine is
a beautifully designed product for activity tracking and coupled with
the Beddit Sleep Monitor, it offers a comprehensive solution for 24/7
The Beddit Sleep Monitor is now available at http://store.misfit.com/
An estimated 70 million people in the US alone suffer from chronic sleep
problems, which are associated with health problems including diabetes,
obesity, depression, heart attack, and stroke.
Misfit invents and manufactures great wearable and ambient computing
products. The company was founded in 2011 by Sonny Vu with John Sculley,
the former CEO of Apple (News - Alert) and Pepsi, and Sridhar Iyengar.
Beddit creates and sells the world's thinnest sensor for monitoring
sleep quality unobtrusively. The company has years of experience
developing sleep monitoring products and algorithms that have been
validated and used by leading sleep experts.
Misfit product images and videos:
Copyright 2014 Misfit Wearables Corporation. All rights reserved.
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