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Jockey launches in UAE today [Khaleej Times (United Arab Emirates)](Khaleej Times (United Arab Emirates) Via Acquire Media NewsEdge) American clothing manufacturer Jockey is debuting in the UAE today, offering world-class products for men and women in the inner wear, active wear and loungewear categories. The new stores are located at Dubai Festival City and Mirdiff City Centre in Dubai and Dalma Mall in Abu Dhabi. Jockey is being brought to the UAE by Page Industries — the US brand's exclusive licencee in the UAE, Bangladesh, India, Nepal and Sri Lanka — a company with a market capital of $1.4 billion. The brand is being launched in the UAE with a strong distribution and retail strategy, backed by an international marketing campaign. The simultaneous launch of the three exclusive brand stores in Dubai and Abu Dhabi will showcase Jockey's entire product range. Furthermore, Jockey has already forged relationships with key retailers across the region, who have readily accepted to partner and support the brand across the UAE market. Page Industries has appointed Yellow Flower Trading as the retailer and distributor of Jockey in the UAE. — [email protected] (c) 2014 Khaleej Times. All Rights Reserved. Provided by SyndiGate Media Inc. (Syndigate.info). |