|[September 03, 2014]
LikeThat Décor From Superfish Enables Consumers to Search for Décor With Images, Not Keywords, to Quickly Bring Decorating Visions to Life
PALO ALTO, Calif. --(Business Wire)--
a pioneer in visual search technology, today unveiled LikeThat Décor, a
mobile app and desktop solution that allows consumers to search millions
of items from thousands of merchants to find home furnishings by using
images rather than keywords.
Users can take pictures to begin visual searches with LikeThat Decor by Superfish (Photo: Business Wire)
"Visual search is an entirely new way of exploring our world and
expressing ourselves," said Adi Pinhas, CEO and founder of Superfish.
"LikeThat Décor empowers people to use images of items that interest
them and instantly see similar items so they can quickly and easily make
LikeThat Décor is free and available at the Apple (News - Alert) app store or www.LikeThatApps.com.
LikeThat Décor uses Superfish's patented technology to turn aspirational
photos - which people often find difficult to describe - into decorating
reality. Users take pictures, or upload photos from websites like
Pinterest and Houzz, or select photos from the LikeThat Décor gallery,
and the app does everything else - displaying vsually similar items,
and providing product specifications and shopping details.
"LikeThat Décor literally opens up a world of possibilities," said Donna
Hoffman (News - Alert), owner of Interiors by Donna Hoffman and founder of the design
lover education site TheInteriorDesignAdvocate.
"It can save dozens of hours on a project. It makes the entire design
process, including fabric and carpet selection, more efficient and less
stressful. This is the most exciting technology innovation I've seen in
home design in a long time."
A "how to" video about LikeThat Décor is available on YouTube,
and an Android (News - Alert) version of the software will be available later this year.
a pioneer in visual search. Through its patented technology, Superfish
is transforming the way images are searched, seen, utilized and shared.
apps are used by millions of consumers worldwide. Founded by Adi Pinhas
and Michael Chertok, Superfish is headquartered in Palo Alto (News - Alert),
California, and is backed by Draper Fisher Jurvetson (DFJ).
Stay connected with Superfish on Facebook,
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140903005376/en/
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