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HealthPlans.com Unveils Redesigned Website with Enhanced Consumer ExperienceLOS ANGELES --(Business Wire)-- HealthPlans.com, one of the most visited independent consumer Health Insurance sites, according to comScore (News - Alert), today unveiled a redesigned website with new tools and information to help consumers make well-informed decisions about purchasing health insurance plans. Searching for a health plan has become more overwhelming with the introduction of the Affordable Care Act - also known as Obamacare. With consumers gearing up for the second open enrollment period on November 15th, HealthPlans.com relaunches with the promise to help individuals demystify the health insurance process and choose between plans offered on the public exchanges (e.g. Healthcare.gov), and private plans accessed directly from providers. "Health insurance rules are frequently changing, it's tough for those in the industry to keep up - let alone the average consumer," says HealthPlans.com content editor, Sarah Tann. "We want to create more content around these hard-to-grasp concepts so consumers can make smart decisions when they apply for a health plan during the next open enrollment period." At HealthPlans.com, visitors utilize a consumer-friendly interface to compare health insurance plns from multiple providers. Healthplans.com uses the Vantage Media's Marketplace Platform to deliver highly customized results, matching consumers to a plan that's right for their lifestyle and family. The website also features up-to-date health care news and comprehensive information about Obamacare and the health care system. The site will be continually updated with information to reflect the most current regulations and improve the overall experience. This includes regular contributions from a health care expert, and the development of new tools that will make navigating the health care system as simple as possible. About HealthPlans.com HealthPlans.com is one of the most visited independent consumer Health Insurance sites, according to comScore. With relevant news, expert advice, and interactive tools, HealthPlans.com helps consumers make sense of all things health insurance - from complicated health acronyms to the newest industry policies. Above all, Healthplans.com matches consumers to a health insurance plan that meets their needs and budget by using a fast, free, and consumer-friendly platform. About Vantage Media Vantage Media is an advertising technology company with the leading real-time bidding platform for direct response marketing - Vantage Media Marketplaces. Vantage Media Marketplaces connects advertisers with active buyers who are shopping on leading high-traffic websites. For more information visit www.vantagemedia.com. |
