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JetBlue Adds New Features to 'Where We Jet' Route Map [Professional Services Close - Up](Professional Services Close - Up Via Acquire Media NewsEdge) JetBlue Airways said it has launched new features for the airline's "Where We Jet" route map on jetblue.com. According to a company release, this latest development allows travelers to explore JetBlue destinations with up-to-date weather filters, travel tips and even photos from fellow JetBlue customers. "Discovery is a huge part of the travel experience for many," said Maryssa Miller, JetBlue's Director of Digital Commerce. "We're excited to offer this new best-in-class experience that assists those people just thinking about a getaway, and asks the right questions to guide and present trip suggestions customized to their interests." The updated map was created in collaboration between JetBlue's marketing and information technology teams along with the designers from partner agency Rokkan. New features of the JetBlue route map include destination, weather, and water temperature filters to help customers decide the destination of their next ideal trip. "These new features represent an incredible leap forward in the aviation route map space -- even the travel industry overall!" according to Andrea Azzolina, Director of Shared Development Services. "While many airlines simply present their destinations, at JetBlue, we think searching for destinations should be part of the fun. We've taken the traditional map and incorporated Google Places and added links to our own social networking app, SoFly." JetBlue's redesigned route map is available for exploration at jetblue.com/wherewejet from any standard web or mobile browser. JetBlue carries more than 30 million customers a year to 86 cities in the U.S., Caribbean, and Latin America with an average of 850 daily flights. More Information: http://www.jetblue.com/wherewejet http://www.JetBlue.com ((Comments on this story may be sent to [email protected])) (c) 2014 ProQuest Information and Learning Company; All Rights Reserved. |