TMCnet News
Digital & Social Media Marketing Strategies for Alcoholic BeveragesNEW YORK, July 7, 2015 /PRNewswire/ -- With changing demographics, tastes, preferences and consumer behavior of alcohol consumers, brands engaged in the alcoholic beverages industry are looking at new and innovative ways to reach out to consumers. Digital and social media tactics are fundamentally reshaping the way brands interact with its customer base. These campaigns often rely on the highly innovative and engaging implementation of the latest trends and technologies digital and social media have to offer. - Augmented & Virtual Reality: This report covers the increasing use of disruptive technology such as augmented reality to deliver engaging experiences. - Location Based Marketing: This report covers location based mobile strategies adopted by leading players to gain market share in detail, explaining its value proposition, , LBM innovation, and key players and their strategies. - Content Marketing: This report details social media strategies to reach out to the rapidly growing audience on visually engaging social networks through the use of video, competitions and contests, and multiplatform social media tools. - Experiential Marketing: This report elaborates on the use of unique, highly personalized, and technology driven experiences that increase brand recall among consumers. Read the full report: http://www.reportlinker.com/p03001782-summary/view-report.html About Reportlinker ReportLinker is an award-winning market research solution that finds, filters and organizes the latest industry data so you get all the market research you need - instantly, in one place. http://www.reportlinker.com __________________________ Contact Clare: [email protected] US: (339)-368-6001 Intl: +1 339-368-6001 To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/digital--social-media-marketing-strategies-for-alcoholic-beverages-300109787.html SOURCE Reportlinker 
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