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PR Newswire and MultiVu 'Create Demand' at Content Marketing World 2015
[September 01, 2015]

PR Newswire and MultiVu 'Create Demand' at Content Marketing World 2015


CLEVELAND, Sept. 1, 2015 /PRNewswire/ -- To be successful, content marketing must create demand. Along with educating a targeted audience and generating brand awareness, truly effective content inspires buyer interest in a company's product or service. To do that, though, brands must shift their focus to producing content that inspires action.

Photo - http://photos.prnewswire.com/prnh/20150901/262833

At this year's Content Marketing World in Cleveland, PR Newswire and MultiVu will spotlight the roles that video and content promotion play in creating demand for your brand.

Stop by booth #70 for great giveaways and a chance to win a GoPro. CMW attendees can also learn from MultiVu representatives about how to get 15 seconds of finished video.

"Video has proven to be one of the most effective forms of content marketing," states Kevin West, Senior Vice President at PR Newswire/MultiVu. "Video has engagement capabilities across almost all platforms, and is an indispensable tool for creating demand.  MultiVu is excited to partner with all Content Marketing World attendees to help them show their stories."

Representatives from PR Newswire and MultiVu will be available to discuss the ways brands can create demand through expert approaches to content marketing and promotion.

PR ewswire is also partnering with Marcus Thomas LLC to host an executive cocktail reception on Tuesday, September 8 from 6-8 p.m. The limited engagement will feature presentations from content marketing author Rebecca Lieb and Senior Vice President of Marketing at PR Newswire Ken Wincko.



For more information on the reception or PR Newswire's and MultiVu's plans for Content Marketing World, please email [email protected].

About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.


Media Contact:
Victoria Harres     
Vice President, Strategic Communications & Content        
[email protected]
201-360-6882

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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/pr-newswire-and-multivu-create-demand-at-content-marketing-world-2015-300136149.html

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