Auto Parts: How Small Online Retailers Can Compete and Thrive in a World of Giants

MEMPHIS, Tenn., Sept. 27, 2016 /PRNewswire/ -- Everyone loves an underdog story, and in the e-Commerce world it's the small online stores vs. the giant online retailers. How do small online stores compete against the behemoths of the internet world? If you want to sell a product online, there's probably already a giant one-stop retailer out there waiting to squash you, but heroes like Stephanie Osorio, project manager at Partsology.com, are not intimidated. Stephanie believes small online stores have a powerful competitive advantage. When it comes to customer service, expertise and delivery time, small online retailers are able to offer a much better experience.

Partsology sells Engine Parts like Engine Rebuild Kits, Timing Belt Kits, Pistons, Rings, Bearings, Gaskets and more. They offer "Free 2-Day Delivery", and this isn't only on select items, this is on their entire store. A mammoth like Rockauto could never make this promise. The reason is, most online retailers drop-sip, meaning their inventory is spread across multiple warehouses and vendors throughout the country.

So imagine a customer orders 4 parts from Rockauto. Those 4 parts will ship from 4 different vendors at the 4 corners of the country. It is logistically and economically impossible for a giant online store to offer free 2-Day Delivery. Here we begin to see the contrast. The Giant, doesn't promise free fast delivery, customers receive their parts in different boxes, possibly at different times after a week or more, and with such a complicated process with so many brands and vendors, there is a higher probability for errors. On a Small Store: Customer places an order for a part, receives the delivery in two days or less for free, and since the operation is smaller there's a smaller chance for errors.

It's tough to get good customer service on an enormous site, and if a customer is able to get through all the hurdles and finally reach a rep, what is the likelihood that rep will have any answers or expertise? Partsology.com makes it easier to reach a rep. A chat box at the bottom of the screen offers instant support from a Partsologist! Partsologists undergo 2 weeks of education on parts and service etiquette that prepare them to provide competent answers to customers' common questions by chat, phone or email.

For engine parts: Visit www.partsology.com "The best experience is only a few clicks away."

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