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Global Marketing Cloud Platform Market 2017-2021NEW YORK, Feb. 22, 2017 /PRNewswire/ -- Marketing Cloud Platform The marketing cloud platform provides features such as e-mail marketing, campaign creation and management, data collection and storage, and data analysis and reporting. The marketing cloud platform connects different marketing channels, such as social media, e-mail, and content marketing, to collect and analyze data. It assists organizations to generate more revenue and a better ROI. It also helps store customer-specific data used in customer segmentation and targeting, categorize customers based on common interests and behaviors, develop appropriate marketing patterns, and integrate marketing channels to deliver better customer experience. Key vendors - Adobe Systems - Oracle - Salesforce - IBM Read the full report: http://www.reportlinker.com/p04706432-summary/view-report.html Other prominent vendors - Act-On Software - Cision - eTrigue - GreenRope - Hatchbuck - HubSpot - Infusionsoft - LeadSquared - Salesfusion - SAP Market driver - Rise in use of content marketing - For a full, detailed list, view our report Market challenge - Data privacy and security concerns - For a full, detailed list, view our report Market trend - Increased adoption of analytics in marketing cloud platform - For a full, detailed list, view our report Key questions answered in this report - What will the market size be in 2021 and what will the growth rate be? - What are the key market trends? - What is driving this market? - What are the challenges to market growth? - Who are the key vendors in this market space? - What are the market opportunities and threats faced by the key vendors? - What are the strengths and weaknesses of the key vendors? You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report. Methodology Research methodology is based on extensive primary and secondary research. Primary research includes in-depth interviews with industry experts, vendors, resellers and customers. Secondary research includes Technavio Platform, industry publications, company reports, news articles, analyst reports, trade associations and the data published by Government agencies. Read the full report: http://www.reportlinker.com/p04706432-summary/view-report.html About Reportlinker ReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need - instantly, in one place. http://www.reportlinker.com __________________________ Contact Clare: [email protected] US: (339)-368-6001 Intl: +1 339-368-6001 To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/global-marketing-cloud-platform-market-2017-2021-300412145.html SOURCE Reportlinker |