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Ferns N Petals Eyeing Huge Growth This Year for Mother's Day 2018
[March 19, 2018]

Ferns N Petals Eyeing Huge Growth This Year for Mother's Day 2018


NEW DELHI, March 19, 2018 /PRNewswire/ --

Ferns N Petals is a renowned name in the world of gifting and making occasions great for its consumers and their loved ones. The company is constantly finding innovative ways of helping people find the best gifts that they can send to their dear ones. Pre-planning for occasions is always great; on the upcoming occasion of Mother's Day, Ferns N Petals is preparing for Mothers Day gifts in the best possible manner.

     (Logo: http://mma.prnewswire.com/media/534936/Ferns_N_Petals_Logo.jpg )

     (Photo: https://mma.prnewswire.com/media/655710/Ferns_N_Petals_Mother_s_Day.jpg )

Recently, the company has released the data for Mother's Day 2017 and projections for Mother's Day 2018 are being set simultaneously.

A small break-up for Mother's Day orders received in the year 2017 goes as follows:

  • Flowers contributed 45% to the total order percentage received
  • Combo of flowers either with chocolates, cakes or teddy, gained 21% conribution amongst other contributions
  • Cakes managed to get 15% contribution to the total orders
  • Personalized Gifts scored 7% contribution out of the cent percent of orders
  • Plants contributed 7% to the total order percentage
  • Whereas, chocolates and other gifts gained 1% and 2% contribution respectively



Analysing the data, company's AGM, Ms. Sangeeta Chaudhry, said, "Last year for Mother's Day, 48% of our orders contributed the likes of our category of flowers. While red and pink roses ruled the charts, carnations and lilies were not far behind. This year, we are projecting a growth of 10% in the same category based on the fact that we have recently launched outstanding new floral arrangements, premium arrangements with 1,000 red roses, etc. A mother holds the most special place in the life of an individual and I think Ferns N Petals is the best medium that delivers the gifts for mom in a special manner."

She further added, "Going forward, the company has added new products in all its categories and is aiming at a significant order increase for each. We are also focussing on improving customer experience by making our search easy, revamping our mobile app, keeping our prices competitive and presenting amazing gift ideas for the customer to choose. All in all, Mother's Day 2018 will be a busy time for us where the products would be flying off faster than we can imagine."


About Ferns N Petals  

Ferns N Petals having pioneered the concept of flowers and gifts in the country, today has become a driver of marketplace innovation and a contributor in local economies. Started with a single store in 1994 in Delhi, the company has been in the present business for more than 21 years now and has completely changed the entire landscape of online gifting. Leading the floral and gifting industry with 240 outlets across 94 cities, pan India, Ferns N Petals is consciously foraying into small towns and every nook and corner of the country to mark its presence.

For more details, visit our website: https://www.fnp.com.

Media Contact:
Eshmeeta Kaur
[email protected]
+91-9711901471
Corporate Communication
Ferns N Petals Pvt. Ltd.


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