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Impartner Spring '18 Release Makes it Possible for Channel Managers to Create the Perfect Partner Experience In Real TimeLONDON, March 22, 2018 /PRNewswire/ -- Cloud Expo Europe — Impartner, the best-selling and most-award winning pure-play Partner Relationship Management (PRM) solution, today announced its Spring '18 software release, which makes it possible for channel managers to edit, in real time, not only the content but also their partners' experience in their Partner Portals – without the help of IT. The release continues the company's ongoing focus on providing the world's most powerful, most nimble channel-management tools. Impartner's completely reengineered Content Management System (CMS) allows users to both add and change pages by program segment, tier, region, etc., with a simple drag and drop interface, and make content changes using the solution's new fast, sleek, intuitive control interface, the Momentum BarTM. Other key features in the release include enhanced sales enablement and segmentation functionalities. "In 2018, the vendor with the best partner experience wins," said Impartner Senior Director of Product Management, Gary Sabin, highlighting Impartner's newly reengineered CMS. "This industry leap-frogging CMS solution is 100 percent focused on making it easier than ever for our customers to be able to continually optimize their partners' journey with an easy-to-use, consumerized interface that users have come to expect from their business solutions." A Paradigm Shift for Sales Enablement "Sales enablement materials are a critical part of the value partners expect from leading channel programs, and one that we see driving a reported 56 percent increase in profitability for partners who have the resources they truly need to bring a vendor's products to life in the market," said Sabin. "By instantly making any existing collateral co-brandable, we're removing the time, budgeting and logistical challenges that in the past, have caused vendors to limit the collateral they provide." Segmentation in a Few Clicks "Visionary channel managers are dreaming up strategic segmentation schemes as part of their secret sauce to getting the most out of their channel partners, and imagining unique differentiated programs to stand out in today's hypercompetitive channel environment," Sabin said. "Until now, the challenge has been the difficulty of peeling those strategies off the whiteboard and actually implementing them within their toolset." More Control Over the Heart of Your Chantech Stack About Impartner Follow Impartner on LinkedIn, Twitter and Facebook. Contact:
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