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New mmojo Application Provides a Unique, One-Stop Approach to Sourcing and Delivering B2B Marketing Datammojo.com (website: http://www.mmojo.com) today introduced mmojo, the industry's first "B2B Marketing Data Everything" application for marketing, sales and research professionals. The application combines advanced data management features with access to the mmojo Data Marketplace to greatly simplify the efforts of sourcing, delivering and integrating various types of B2B data used for customer insight, lead generation, prospect targeting, market analysis and more. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180821005125/en/ mmojo mMore-Like Screenshot. Using an existing list of target companies, the B2B marketing user adjusts constraints to create an expanded list of similar companies (Graphic: Business Wire) The mmojo application delivers to the B2B professional a one-stop solution for what previously has been an expensive and time-consuming task of locating, negotiating, customizing and integrating B2B data from multiple vendors. With mmojo, users have access to numerous high quality data packages from top B2B data vendors and the tools necessary to either create custom data sets from scratch or to quickly match and cross reference the available data to their own customer and prospect lists. Usage rights and pricing for the extracted data is all handled under a single, very affordable, Data as a Service license with mmojo. The mmojo Data Marketplace The mmojo Data Marketplace is provided as a service to mmojo users to streamline the complex efforts required to locate, test, source and negotiate B2B data usage. The mmojo Data Marketplace presents data products from almost two dozen well-recognized B2B data providers as well as data curated and managed by mmojo itself. Selected Data Products include:
Combining Technology and Data Making mmojo special is the combination of its features and available data. In addition to accessing high quality third party data, mmojo users can use the features within mmojo to perform complex data management tasks, such as list upload match and append, list creation, filtering, segmentation, market analysis, gap filling, list suppression, deduplication, merging and more. "It's been proven that the use of high-quality data will drive better marketing results. We built mmojo with the sole purpose of providing simple and affordable access to this valuable data commodity," explained Hank Weghorst, Managing Partner at mmojo.com. "This approach, executed using our partner relationships and most importantly our state of the art technology, has enabled us to change the game." Why Use a Marketing Data Everything Application? Excellence in B2B Marketing depends on the consumption of high quality and unique data. The problem faced by B2B professionals today is that they must do all the work themselves: find, license, extract, cross-reference, merge, deduplicate, analyze, maintain and more. Marketing Automation, Business Analytics and CRM systems are not designed to do this. In fact, they require data to feed them. Whether it's data to generate new leads, grow existing customer understanding or extend insights to prioritize activities, data is necessary - and mmojo is there to help. ______________________________ Resources
About mmojo.com mmojo.com's mission is to use software technology to transform the way businesses work with data. We strive to create a blend between high-quality data and the most current technologies that produce a result most valuable for our customers. For more information and access to a free trial of the mmojo application, visit http://www.mmojo.com. View source version on businesswire.com: https://www.businesswire.com/news/home/20180821005125/en/ |