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WISeKey's WISeAuthentic celebrates 10 Years of Protecting the Watch IndustryWISeKey's WISeAuthentic celebrates 10 Years of Protecting the Watch Industry Geneva - WISeKey International Holding Ltd ("WISeKey"), (SIX: WIHN) a cybersecurity IoT platform company, today celebrates the 10th anniversary of WISeAuthentic, its digital solution that tracks and protects any item of value, reduces counterfeiting and fraud through a trusted platform using digital identity and BlockChain technology. Of note, this week WISeAuthentic was featured in the Swiss Watch Magazine WorldTempus: - A brief history of digital authentication in the watch industry (http://en.worldtempus.com/article/watches/innovation-and-technology/authentication-a-brief-history-of-digital-authentication-in-the-watch-industry-26588.html). The WISeAuthentic platform BlockChain technology fully reinforces the 2008 WISeKey original patent, "method and apparatus for digital authentication of valuable goods," which covers an invention related to the use of strong digital identification and authentication methods (provided by WISeKey in cooperation with OISTE.ORG), allowing objects connected to the Internet to be authenticated and monitored in real-time via trusted clouds. A full description of the patent is available at http://goo.gl/ozgOQm. Earlier this year, WISeKey's WISeAuthentic BlockChain platform was selected by Favre-Leuba to authenticate and protect its luxury watches and their owners (https://globenewswire.com/news-release/2018/09/24/1574619/0/en/Favre-Leuba-Selects-WISekey-s-cutting-edge-WISeAuthentic-Blockchain-platform-to-protect-its-luxury-timepieces.html). WISeAuthentic BlockChain, which is a method for digital certification of authenticity of a physical object provides brands with the ability of:
The WISeAuthentic Blockchain platform integrates the WISeKey Semiconductors tags based on the company's VaultIC154 NFC secure element. These tags, when placed on any product and tapped by an NFC phone, securely authenticate and track the product much like an embedded ePassport and confirm the identity of the product on the BlockChain ledger. "WISeKey has long been recognized as a leader in providing luxury and other product manufacturers with reliable means to protect their brands against counterfeiting," said Carlos Moreira, Founder and CEO of WISeKey. "With the addition of the WISeAuthentic BlockChain platform, we can now provide our clients with a powerful and unified way to shield their brands from the harmful effects of counterfeiting, while providing enhanced visibility into their end-consumers." The BlockChain Advantage About WISeKey: To receive WISeKey's latest news, subscribe to our Newsletter or visit the WISeKey Investors Corner. Press and investor contacts:
Disclaimer: This communication expressly or implicitly contains certain forward-looking statements concerning WISeKey International Holding Ltd and its business. Such statements involve certain known and unknown risks, uncertainties and other factors, which could cause the actual results, financial condition, performance or achievements of WISeKey International Holding Ltd to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. WISeKey International Holding Ltd is providing this communication as of this date and does not undertake to update any forward-looking statements contained herein as a result of new information, future events or otherwise. This press release does not constitute an offer to sell, or a solicitation of an offer to buy, any securities, and it does not constitute an offering prospectus within the meaning of article 652a or article 1156 of the Swiss Code of Obligations or a listing prospectus within the meaning of the listing rules of the SIX Swiss Exchange. Investors must rely on their own evaluation of WISeKey and its securities, including the merits and risks involved. Nothing contained herein is, or shall be relied on as, a promise or representation as to the future performance of WISeKey. |