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Expensify Announces First-Ever Television Ad, Set to Debut During Super Bowl LIIISAN FRANCISCO, Jan. 17, 2019 /PRNewswire/ -- Expensify, the world's most widely used expense management platform, will premiere its first-ever television ad during Super Bowl LIII on February 3. The upcoming 30-second spot will feature two notable talent putting an entertaining and elaborate twist on one of the most tedious financial management tasks in the workplace and beyond: filing expense reports. The start of an evolution of the Expensify brand, the Super Bowl spot was developed by Emmy award-winning creative collective JohnXHannes New York and will air during the second quarter of the Super Bowl. The ad is part of a national, multi-channel marketing campaign, "You Weren't Born To Do Expenses," with unconventional pieces of content and assets to come out from Expensify over the next few weeks. "Given that we have more customers than the rest of the industry combined, people are surprised to learn that we got here entirely without advertising," said David Barrett, Founder and CEO of Expensify. "We've grown 100% through word of mouth, but life's too short to let others do the talking, and what better place to grab the mic than the Super Bowl?" The campaign, which officially kicks off next week and will continue through the 61st Annual Grammy Awards this Februay and beyond, includes digital and film content; takeovers and digital banners; and out-of-home advertising. ABOUT EXPENSIFY ABOUT JOHNXHANNES NEW YORK
View original content to download multimedia:http://www.prnewswire.com/news-releases/expensify-announces-first-ever-television-ad-set-to-debut-during-super-bowl-liii-300779880.html SOURCE Expensify |