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$16.7 Billion Outlook on the Prepaid Cards Market in Taiwan to 2023 - Consumer Attitude & Behaviour, Retail Spend, Market Risk - ResearchAndMarkets.com
[February 20, 2019]

$16.7 Billion Outlook on the Prepaid Cards Market in Taiwan to 2023 - Consumer Attitude & Behaviour, Retail Spend, Market Risk - ResearchAndMarkets.com


The "Taiwan Prepaid Cards Business and Investment Opportunities - Market Size and Forecast (2014-2023), Consumer Attitude & Behaviour, Retail Spend, Market Risk" report has been added to ResearchAndMarkets.com's offering.

According to this research, the prepaid card market (value terms) in Taiwan increased at a CAGR of 9.6% during 2014-2018. Over the forecast period of 2019 to 2023, the market is expected to record a CAGR of 6.7%, increasing from US$ 12.9 billion in 2019 to reach US$ 16.7 billion by 2023.

This report provides trend analysis (market size and forecast) of prepaid (pay before) cards, offering a wealth of insights to help companies understand this growing but quickly changing market.

  • Market dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in prepaid card industry in Taiwan.
  • Open loop and closed loop: market estimates and forecasts to assess opportunities in open loop and closed loop prepaid market segments. Details four essential KPIs - number of cards in circulation, number of transactions, load value, and value of transactions.
  • Open loop prepaid card categories: Identifies potential risks, consumer adoption, and market size across 11 market segments in open loop prepaid cards for the period 2014-2023. These include gift, business & administrative expense, payroll, meal, employee / partner incentive, travel forex, general purpose, remittance, teen and campus, social security and other government benefit programs, insurance claims.
  • Closed loop prepaid card categories: Identifies potential risks, consumer adoption, and market size across 10 market segments in closed loop prepaid cards for the period 2014-2023. These include gift, healthcare and wellness, consumer incentives, employee / partner incentives, entertainment and gaming, teen and campus, social security and other government benefit programs, transit and tolls, and fuel, utilities, and others.
  • Benchmarking and risk index: Benchmarks the prepaid card industry in the country with key global markets along with risk assessment through the Prepaid Cards Industry Risk Index (PCIRI).
  • Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. In addition, it provides an overview of how consumers are currently using prepaid cards across five key categories - travel, bill payment, retail spend, cash withdrawal, and P2P transfers. It also provides a breakdown by transaction size.
  • Retail spend: Breaks down retail spend across 11 categories to provide detailed isights on consumer behaviour and changing dynamics of prepaid card spend.



Report Scope

  • Taiwan Prepaid card market data and insights: It details market opportunities across 75+ market segments in prepaid cards and identifies potential risks. Market estimates and forecasts (2014-2023) assess overall prepaid card industry on four essential KPIs - number of cards in circulation, number of transactions, load value, and value of transactions.
  • Taiwan Prepaid card analysis consumer segments: Retail (banked and unbanked / underbanked), corporate (small scale, mid-size, and enterprise), and government / public sector
  • Taiwan Prepaid card spend analysis by consumer demographics: Age, income, and gender
  • Taiwan Prepaid card spend analysis by retail spend categories: Food and grocery, health & beauty, apparel and footwear, books / music / video, consumer electronics, pharmacy and wellness, gas station, restaurants & bars, toys, kids & babies, media and entertainment, services
  • Taiwan Prepaid card spend analysis by card function: Closed loop and open loop segments
  • Prepaid card categories: Drawing from proprietary survey results, this report provides in-depth analysis of opportunities in both open loop and closed loop prepaid card categories.

Included in the Report


  • Taiwan Gift card spend analysis: Market size and forecast by functional attribute (open loop and closed loop) and by consumer segments (retail, small scale business, mid-size business, and enterprise business). Also, breaks down the market size by consumer behavior, covering gifting occasion, card type (paper, plastic, digital), and market share by retail categories.
  • Taiwan Business & administrative expense card spend analysis: Market size and forecast at category level and by consumer segments (government, small scale business, mid-size business, and enterprise business).
  • Taiwan Payroll card spend analysis: Market size and forecast at category level and by consumer segments (government, small scale business, mid-size business, and enterprise business).
  • Taiwan Meal card spend analysis: Market size and forecast by consumer segments (government, small scale business, mid-size business, and enterprise business).
  • Taiwan Healthcare and wellness card spend analysis: Market size and forecast at category level.
  • Taiwan Consumer incentive card spend analysis: Market size and forecast at category level and by consumer segments (government, small scale business, mid-size business, and enterprise business).
  • Taiwan Employee / partner incentive card spend analysis: Market size and forecast at category level and by functional attribute (open loop and closed loop) and by consumer segments (government, small scale business, mid-size business, and enterprise business).
  • Taiwan Travel forex card spend analysis: Market size and forecast by consumer segments (retail, government, small scale business, mid-size business, and enterprise business).
  • Taiwan General purpose card spend analysis: Market size and forecast at category level and by consumer segments (banked and underbanked / unbanked).
  • Taiwan Remittance card spend analysis: Market size and forecast at category level.
  • Taiwan Teen and campus card spend analysis: Market size and forecast at category level and by functional attribute (open loop and closed loop).
  • Taiwan Social security and other government benefit program cards spend analysis: Market size and forecast by functional attribute (open loop and closed loop).
  • Taiwan Insurance claim card spend analysis: Market size and forecast at category level.
  • Taiwan Entertainment and gaming card spend analysis: Market size and forecast at category level.
  • Taiwan Transit and toll card spend analysis: Market size and forecast at category level.
  • Taiwan Fuel, utilities, and other cards spend analysis: Market size and forecast at category level.

Companies Mentioned

  • Seven & I Holdings Co Ltd
  • Tesco Plc
  • Central Retail Corp
  • Casino Guichard-Perrachon SA
  • Home Product Center PCL
  • Mall Group Co Ltd
  • Amway Corp
  • FamilyMart Co Ltd
  • Hutchison Whampoa Ltd
  • Better Way (Thailand) Co Ltd
  • Charoen Pokphand Group
  • Rocket Internet gmbH
  • Index Living Mall Co Ltd
  • Giffarine Group of Cos
  • Walgreens Boots Alliance Inc
  • PTT PCL
  • Fresh Mart International PCL
  • Foodland Supermarket Co Ltd
  • Jaspal Co Ltd
  • Fast Retailing Co Ltd
  • Sahaviyia OA Group
  • LVMH Mot Hennessy Louis Vuitton SA
  • Se-Education PCL
  • Inter Ikea Systems BV
  • Ruam Charoen Pattana Co Ltd

For more information about this report visit https://www.researchandmarkets.com/research/z48jhs/16_7_billion?w=4


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