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January Digital Named Digital Agency of Record for Womenswear Brand Rebecca TaylorNEW YORK, Sept. 18, 2019 /PRNewswire/ -- January Digital announced today that it has been named digital marketing agency of record by Rebecca Taylor, the distinctively feminine and modern lifestyle brand, and Parker NY, a contemporary brand that is designed for the fashionable city girl. January Digital's strategic leadership and strong history with brands such as Tory Burch, SMCP Group, and TUMI were key factors in both brands choosing JD as its partner. "We are excited to partner with January Digital as we offer two brands with exponential growth, Rebecca Taylor and Parker NY. Parker has experienced sustained growth over the last three years, and Rebecca Taylor is poised to exceed e-comm goals for 2019. We are looking forward to maximizing the potential of both these brands," said Janice Sullivan, Brand President, Rebecca Taylor. "This collaboration will enable us to grow our customer base and focus on new customer acquisition." "I am thrilled to partner with Rebecca Taylor and Parker NY as they experience this new phase of growth," said Vic Drabicky, Founder & CEO of January Digital. "We are very lucky to have the opportunity to work with both brands, and are excited to help bring them to more women." As the agency of record, JD will provide in-house marketing an analytics consulting as well as planning, execution, optimization, and analysis across the full funnel of digital marketing channels. ABOUT JANUARY DIGITAL ABOUT REBECCA TAYLOR ABOUT PARKER NY Contact View original content to download multimedia:http://www.prnewswire.com/news-releases/january-digital-named-digital-agency-of-record-for-womenswear-brand-rebecca-taylor-300920182.html SOURCE January Digital |