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Kustomer Launches WhatsApp Business Integration and EU Region to Power International GrowthNEW YORK, Sept. 18, 2019 /PRNewswire/ -- Kustomer, the SaaS platform that is reimagining enterprise customer service, today announced it has added WhatsApp Business to the Kustomer platform and launched its first EU region data center to meet the global needs of its rapidly growing client base. With these additions, Kustomer continues to expand its support for international and multinational businesses who can now provide customer service to WhatsApp's 1.6 billion global users on the omnichannel Kustomer platform and have the option to access the entire capabilities of the platform running on isolated infrastructure hosted in Europe. Kustomer Makes WhatsApp Part of Truly Omnichannel Customer Service Experience Kustomer's omnichannel platform provides a single threaded conversation about a topic as well as the relevant context and customer data, so agents and customers can switch between channels as needed while continuing to progress conversations forward without customers having to repeat information and avoiding agent collision. In addition to WhatsApp Business, the Kustomer platform supports email, web and mobile chat, SMS, voice, Facebook Messenger and Twitter, enabling brands to communicate with customers via the channels and applications today's customers demand. As with all Kustomer supported channels, companies can track the impact of their service using the platform's native customer satisfaction solution to survey customer engaging via WhatsApp. In addition, WhatsApp Business is incorporated into the reporting and analytics of the platform to give brands complete insight into the performance of their customer service teams. EU Region Ensures European Data Storage and Improves Performance and Availability In addition to this new EU region, Kustomer already complies with the requirements of the EU-US and Swiss-US Privacy Shield as well as the GDPR. Kustomer is planning to grow its sales and customer experience teams in Europe in the next year to meet the increasing demand for its customer service CRM platform. "Only Kustomer gives brands a true omnichannel experience by providing a complete picture of their customers, including real-time and historical conversations across all their channels in a single location," said Brad Birnbaum, CEO and Co-founder of Kustomer. "This is one of the key reasons that Kustomer has attracted leading brands from around the world. Introducing WhatsApp to the platform and launching our first EU region extends the platform's omnichannel experience, so no matter where in the world brands do business, they can engage customers wherever it is most impactful, while running on infrastructure optimized to meet their performance and data storage requirements." About Kustomer To learn more about Kustomer visit www.kustomer.com or reach out by email to [email protected]. View original content to download multimedia:http://www.prnewswire.com/news-releases/kustomer-launches-whatsapp-business-integration-and-eu-region-to-power-international-growth-300920126.html SOURCE Kustomer |