[November 24, 2020]

vitafusion Gummy Vitamins Supports WhyHunger's 35th Annual Hungerthon to Increase Accessibility of Nutritious Foods and Invest in Long-Term Solutions to End Hunger by Building Healthy Communities

As concerns regarding food insecurity heighten this holiday season, vitafusion^TM, America's #1 Gummy Vitamin Brand, announces their partnership with WhyHunger, a non-profit organization dedicated to ending world hunger and advancing the human right to nutritious food. vitafusion's partnership with WhyHunger serves to meet a skyrocketing rise in hunger across the United States with a projection that 1 in 6 Americans will be hungry by the end of 2020.

"vitafusion is committed to taking fruitful steps towards a healthier, happier world. Through our partnership with WhyHunger, we look forward to supporting long-term solutions to end hunger while continuing to help people achieve and maintain a healthy lifestyle," says Michael Vercelletto, Marketing Director for vitafusion Gummy Vitamins. "Nutrition is a priority, and we recognize that malnutrition primarily stems from a lack of access."

vitafusion has made a donation to WhyHunger to help the organization identify and distribute grants to local food banks, food pantries, soup kitchens, and community farms that have seen an increase of those in need of healthy, nutritious food, located in cities: Washington D.C., Los Angeles, Boston, New York, San Francisco, Atlanta, Chicago, Denver, Dallas and Philadelphia. Additionally, their partnership supports the following programs:

• 35^th Annual WhyHunger Hungerthon Drive: An annual Thanksgiving radio tradition that takes place on November 24th, 2020 to raise critical funds to support communities across America and build awareness about hunger and its root causes. Since launching over three decades ago, Hungerthon has raised millions of dollars in the fight to end hunger and invest in community-driven solutions to build social justice for all. Follow the conversation on social media via #Hungerthon.
• WhyHunger Hunger Hotline (1-800-5-HUNGRY): The WhyHunger Hotline and the Find Food Database, which helps veterans, seniors, families and working people around the country find food in their neighborhoods as well as government programs.

Together, a host of voices across the country will join vitafusion as they spotlight WhyHunger's mission, amplify public knowledge about the disparity of nutrition access during the holiday season, and encourage others to participate in taking steps to end hunger for good.

"Amplified by the impact of COVID-19, hunger and food insecurity rates in America are at an all-out crisis. Hunger is a solvable problem, and access to healthy and nutritious food is a basic human right," said Noreen Springstead, executive director at WhyHunger. "We are thrilled for our partnership with vitafusion to help provide critical resources to tackle hunger this holiday season and to help communities make a lasting, transformative change through grassroots programming - to end hunger this holiday season and beyond."

For ways to learn more and take action, visit: https://whyhunger.org/vitafusion/.

About vitafusion™:

vitafusion^TM, America's #1 Gummy Vitamin Brand, is the only gummy vitamin brand with a fusion of natural fruit flavors and ChefsBest^® award winning taste for select products¹.

For more than 12 years, vitafusion^TM has been supporting a happy and healthy lifestyle with our gummy vitamins and supplements. With more than 30 types of gummy vitamins available, vitafusion^TM has been advancing the dietary supplement industry with two simple words: "Vitamin Better."

^[1] The ChefsBest Excellence Award is awarded to brands that surpass quality standards established by independent professional chefs.

About WhyHunger:

Founded in 1975 by the late Harry Chapin and radio DJ Bill Ayres, WhyHunger believes a world without hunger is possible. We provide critical resources to support grassroots movements and fuel community solutions rooted in social, environmental, racial and economic justice. A four-star rated charity by Charity Navigator, with highest ratings for excellence in fiscal management accountability and transparency, WhyHunger is working to end hunger and advance the human right to nutritious food in the U.S. and around the world. 86 cents of every dollar raised goes directly to programmatic work. Learn more at whyhunger.org and follow us on Facebook, Twitter and Instagram.

View source version on businesswire.com: https://www.businesswire.com/news/home/20201124005758/en/

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