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Microsoft (News - Alert) is a technology company that is known around the world for remaining at the forefront of all next-generation technology. Recently, the Office 365 provider revealed that it will be giving clients who purchase the current Office 2010 version a present in the form of a free Office upgrade.

The strategic move is being referred to as the "Microsoft Office Pre-launch Offer," and while it started on October 19 it will be running all the way until April 30, 2013. In essence, how it works is any customer that buys a retail copy of Office 2010 for Windows or another stand-alone application within that time frame will gain access to Office 2013, free of charge. In addition, users can also select to leverage a one-year subscription to an Office 365 plan that is also free.

With the hopes of prompting those multiple naysayers out there in cyber space who haven’t jumped onto the Office train just yet, the company is currently gearing up for its upcoming launch of Office 2013, whose tentative release date is some time in either late January or early February of next year.

As every business has individual and very specific needs this offering must address, the organization is enabling various firms to select the option best for them. Hence, “buyers of Office Home & Student 2010, can choose either a perpetual-licensed copy of Office Home & Student 2013 or a one-year subscription to Office 365 Home Premium, the plan that lets consumers install and run Office 2013 on up to five PCs or tablets in a household. And those who purchase the business-grade Office Professional 2010, on the other hand, will be able to pick between Office Professional 2013 plus a three-month subscription to Office Small Business Premium, or a one-year subscription to Office 365 Home Premium, according to a recent piece featured on the ComputerWorld website.

While it was reported that Microsoft has powered the approach of pricing Office 2013 higher by 17 percent to enhance its customer base for Office 365, we will just have to wait and see what effect this has on the success of the product’s adoption in the not so distant future.