|[November 13, 2012]
MarketSight Announces Latest Release with DataSync for Confirmit & Kinesis
CAMBRIDGE, Mass. --(Business Wire)--
MarketSight LLC, a leader in survey
analysis software, today announced the release of MarketSight® 9.2,
the latest version of the company's innovative crosstab
software for market research firms, consulting companies, advertising
agencies, media and corporate market research departments.
The latest release introduces a major new feature called DataSync, which
connects MarketSight directly to a client's survey tool and
automatically updates charts and dashboards
with new survey data, providing timely feedback on survey results. In
this release, MarketSight supports both the Confirmit (News - Alert) and Kinesis Survey
platforms, with more survey platforms to be released on a rolling basis
with every major product release.
Additional enhancements in the new release include the ability to export
multiple charts per slide to PowerPoint, and enhanced support for
Non-Latin chracters to further support MarketSight's growing global
client base, among other features.
Commented MarketSight's CEO, Michael DeNitto, "The DataSync feature is
an industry first and we're very excited to bring it to market.
Providing our clients with the ability to pull data automatically from
one or more survey tools directly into our analysis and reporting
platform gives them a significant edge in delivering research results
more quickly and more accurately. Not only does this feature save our
users time and effort by eliminating manual data imports, it ensures
that all crosstabs, charts, and dashboards always reflect the latest
New in 9.2
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Headquartered in Cambridge, Massachusetts, USA, with an office in
London, MarketSight LLC is a global provider of web-based software to
the Market Research industry, and is the developer of MarketSight®,
an intuitive data analysis platform for creating crosstabs, running
statistical tests, and creating interactive charts and dashboards.
MarketSight supports all leading survey data formats, including SPSS,
SAS (News - Alert), Triple-S and Excel, and provides industry-leading integration with
PowerPoint and Excel. The MarketSight solution is 100% web-based,
enabling access and collaboration from anywhere around the globe using a
web browser. MarketSight is easy to learn and use, requires minimal
training and setup and automatically selects the right stats to run, so
users do not need an extensive statistical background to use the
product. Find out more at www.marketsight.com
MarketSight® is the trademarks of MarketSight LLC. All other company and
product names may be trademarks of their respective owners.
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