Salesforce.com has announced that 20/20 Companies is running its growing business on custom applications built on the Force.com cloud computing platform. 

The vendor works in the marketing and sales contracting industry and used Force.com for custom application development to manage orders, invoicing and payroll, as well as employee time-tracking.

The need for custom applications arose when 20/20 officials got tired of their sales reps manually entering order data into one system, and then manually reconciling with their client's systems, as well as internal company financial, payroll and reporting applications.

Officials with Fort Worth, Texas-based 20/20 Companies figured they could develop custom applications on Force.com at 25 percent of the time and cost required to build the same apps on-premise with .NET (News - Alert).

The firm now has an application to manage the order-to-invoice-to-payroll process, described by company officials as "a central point for the sales team to track orders," and one where information is "shared across 20/20's business applications and with clients." They also have a time-tracking system for staff to log in and out "with the assurance that their hours will be paid accordingly, whether regular, overtime or holiday rates."

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