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Ologic AMP Robot Holds Your Cup, Plays Your Music
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March 02, 2012

Ologic AMP Robot Holds Your Cup, Plays Your Music

By Rachel Ramsey
TMCnet Contributor

Ologic began as an outsourced research and development company for consumer electronics and toy products with a focus on robotics. Its recent product launch is the AMP—Automated Music Personality.

Categorized as a “party robot”, the AMP plays music and comes equipped with a cup holder. It comes with built-in music tracks so you can play tracks right out of the box, but the AMP also allows you to stream music right from your smartphone.

Over the years, scientists have made significant strides to advance robotics technology. Vijay Kumar, the deputy dean for Education in the School of Engineering and Applied Science at the University of Pennsylvania turned his attention to small, autonomous, flying robots, which he believes have enormous potential applications.

Ologic has been in business for five years, it started by designing cool products for other people. Its most successful product was a Star Wars force trainer: a toy where you levitate a ball while Yoda would talk to you. Ologic moved onto taking really cool products and bringing them into the market in their own brand.

Ted Larson, CEO and co-founder, Ologic recently showed off the AMP at CES 2012. 

Originally launched in 2008 with another company, Ologic retrofitted him, added the smartphone component and then relaunched him in fall 2011. The company is hoping to bring AMP into market later this year or early 2013 for $300-$400 MSRP.

In related news, Energid Technologies Coproration has released version 3.0 of its Actin software toolkit. Actin provides advanced control tools and digital simulation for roboticists. Robots are growing in capability and economic impact, driven by faster computer algorithms and software. Energid’s Actin toolkit embodies this driving force.

Edited by Jamie Epstein

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