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TMCnet's Telepresence Week In Review

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July 23, 2011

TMCnet's Telepresence Week In Review

By David Sims, TMCnet Contributing Editor

Telepresence (News - Alert) is a busy industry right now, here’s some news from the past week you should know:

Carolyn J. Dawson reported that Skype (News - Alert) Technologies S.A. signed an agreement with Dentsu. Under the contract, Dentsu will be Skype’s exclusive display advertising partner in Japan and Skype's digital inventory will be sold by Dentsu, effective immediately.

The digital inventory will appear in the "Home" tab of Skype for Windows version 5.1 and above.

Domestic and international calls are made by on an average by 170 million connected users globally each month. At peak times, Skype has nearly 30 million concurrent users. Rich communications offered by Skype has made it popular with both business users and consumers.

Advertisers will be provided a large masthead space under the tab “Home” in Skype. Rich and interactive ads can be displayed by advertisers in this space.

And if you’re looking for high quality videoconferencing with low bandwidth there’s an option you might be interested in. TMC (News - Alert) reported that Vu TelePresence, which company officials describe as “an affordable luxury,” is designed to let users “do life-like telepresence on low bandwidth with anyone, anywhere without moving an inch.”

Sounds pretty good so far. The product has met with some success in the American market already, as well as receiving “several awards in audio visual trade shows such as NYXPO New York, Infocomm Hong Kong, and GITEX in Dubai.”

It’s billed as a product for delivering HD quality video conferencing on low bandwidth, which of course can lead to such beneficial side effects as cutting the time wasted in traveling all the way around the world to conduct meetings.

TMC also had the news that a next-generation Video Communication System, or VCS, has been introduced by Ittiam, featuring enterprise-class, full HD video communication along with multi-party video conferencing.

The DM8168 DaVinci digital media processor from Texas Instruments is used for the video conferencing. Ittiam has recently won the "Product of the Year 2010" award from TMCnet Communications Solutions.

The company’s patent-pending embedded bridge technology is used, and without any additional equipment or service, multi-party HD conferencing is possible, company officials say, adding that any participant is able to remotely share HD multi-media content with the remaining participants using the content sharing from VCS.

The cutting-edge HD video, rich system-on-chip or SoC capability of the DM8168 DaVinci digital media processor is used by VCS, along with Ittiam’s video communication technology. A tele-presence experience off a single SoC is also provided with its advanced acoustics and adaptive dynamic quality of service.

And finally, TMC’s Rajani Baburajan wrote that LifeSize, a division of Logitech (News - Alert), announced LifeSize Connections, a cloud-based HD video conferencing platform.

The new cloud-based HD video conferencing platform is expected to offer immersive, multiparty communication at enterprise-level quality.

Offering encrypted HD video calling across the enterprise, LifeSize (News - Alert) Connections connects LifeSize video conferencing systems in conference rooms to desktop users on PCs or Mac computers.

“For the thousands of organizations sitting on the sidelines waiting to realize the power of HD video collaboration - the wait is over,” said Craig Malloy, CEO of LifeSize and Logitech SVP. “LifeSize Connections is a fast, easy way to add and extend HD video collaboration within and outside any enterprise.”

David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

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