Content is King at Video World Conference & Expo

New speakers from Ericsson (News - Alert), Juniper, Entone and Strategy Analytics added to conference program

NORWALK, Conn. – August 8, 2012 – The conference program at Video World Conference & Expo continues to grow, as additional speakers and sessions have been added to the agenda taking place October 3-5 in Austin, Texas, TMC (News - Alert) announced. Video World will assemble the best and brightest minds in the video and broadband industry to provide a depth-and-breadth educational agenda on all the latest trends in video. The show is collocated with ITEXPO (News - Alert), the world’s largest and best-attended communications and technology trade show.

Michael Adams, Head of Software Strategy for Ericsson’s Solution Area Media, has been selected to present the opening event keynote address Wednesday, October 3, at 10 a.m. CST, titled “Exploring Opportunities and Challenges in the Wide World of Video.” At Ericsson, Adams is currently focused on creating innovative solutions to enable a unified consumer experience for multi-screen video services.

In the Enterprise track, Michele McGarry, vice president of Business Development for ThinkAnalytics, will tackle the challenge of “Video Search and Discovery” on Wednesday, October 3, at 2:30 CST. The creation of video search and discovery software and services has changed the game for all parties by enabling asset location and retrieval in a timely manner and is fueling the drive to recommendation engines. On Thursday, October 4, at 2 p.m., Raj Galagali, Advanced Technologies Director, Content Delivery for Juniper Networks (News - Alert), and Kevin Burden, Director of Mobility for the Global Wireless Practice at Strategy Analytics, will discuss “Supporting and Managing Video-Capable Wireless Devices – BYOD.” If IT thought they had it tough trying to manage, support and secure a sea of mobile devices from iPhones to iPads and beyond, the challenges are mounting. This session will discuss the implications of layering on video as these devices are used in the field.

In the service provider track, Andrew Morton, vice president of Broadband TV Solutions for Entone, Inc., will tackle the topic of “Exploring Revenue Models for Service Providers –Subscription, Advertising, PPV and More” on Wednesday, October 3, at 2:30 p.m. CST. Monetizing new and expanded video products and offerings for service providers can take many forms. Retaining pay TV subscription customers may eventually generate new revenue but is a top priority nonetheless. However, new options for advertising, pay-per-view, add-on capabilities and device revenue can all pay dividends from the outset. Service providers will learn how to best match their offerings with the options that works best for their consumer and business customers.

“The Video World Conference & Expo conference program continues to add industry visionaries to the lineup,” said Rich Tehrani (News - Alert), CEO of TMC. “We look forward to welcoming these speakers to Austin, and hearing best practices for taking video services to the next level.”

To learn more about the Video World Conference & Expo’s speakers, agenda, or to register for the event, visit http://www.videoworldinsider.com/conference/. For media registration, contact Ashley Baster.

For exhibitor or sponsorship opportunities, contact Kevin Lake at klake@tmcnet.com or at 203-852-6800 x 127.

TMC’s newly launched Video World Insider website will host unique content leading up to the Video World Conference & Expo, and will provide live coverage during and after the show as well. Video World Insider also distributes a free e-mail newsletter, delivering up-to-date video technology news directly to your inbox. To sign up for the Video World e-Newsletter, visit here.

Follow Video World Conference & Expo on Twitter at #VideoWorldExpo.

About TMC:

TMC is celebrating its 40th anniversary as a global, integrated media company that helps clients build communities in print, in person, and online.TMC publishes the Customer Interaction SolutionsITEXPO, the world’s leading B2B communications event. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. In addition, TMC runs multiple industry events:  Cloud Communications Expo; Cloud4SMB Expo; CVx (ChannelVision Expo); DevCon5; HTML5 Summit; LatinComm Conference & Expo; M2M Evolution Conference & Expo; Mobility Tech Conference & Expo; MSPAlliance MSPWorld; StartupCamp; Video World Conference & Expo and more!, INTERNET TELEPHONY, Next Gen Mobility, and Cloud Computing magazines. TMC is the producer of

Visit TMC Events for a complete listing and further information.

Media and Analyst Contact:
Sue O’Keefe        
Connect2 Communications 
(508) 494-7771 
sue.okeefe@connect2comm.com