Sony Movie Channel Backs the Movember Moustache for Men's Health on Facebook

While November is commonly known for many things--the fullest onset of fall, football games, Thanksgiving and its cohort Black Friday (News - Alert)--moustaches are not commonly found among them. That's something Sony Movie Channel wants to change, and it's taking to Facebook to do so with its release of the Movember Moustache Movie Madness app, which will be up through November 30.

Those interested can go to the Sony Movie Channel Facebook (News - Alert) page and formally "Like" the page, which provides access to the Movember Moustache Movie Madness app. Within that app, users will then be able to vote on their favorite movie moustaches by selecting from a variety of movie moustaches, from the always-classic Burt Reynolds and Tom Selleck to lesser-known moustaches like those of Robin Williams.


Image via Shutterstock

While some may call a discussion of movie moustaches pointless, Sony Movie Channel would beg to differ. Every time a vote is cast through the app, Sony will donate a dollar--up to a maximum of $5,000--to the Movember campaign, a charity event run through November in which men grow and cultivate moustaches for men's health charities. The Movember initiative reflects male-only concerns like prostate cancer and testicular cancer, and turns the moustache into not only an aesthetic position, but also a position of social awareness.

Sony Movie Channel will, additionally, be running a series of these moustache movies throughout the month of November, featuring titles like Omar Sharif's "Funny Lady", Marlon Brando's "The Freshman", and several others for a total of 27 such titles through the month.

It's hard to turn up the chance to do good simply by going to a Facebook app--even sticking around for Sony Movie Channel's line of "moustache movies" would be a help of an indirect fashion--and the combination of classic actors in classic movies with classic facial hair is a combination that's tough to pass up in its own right.

With Movember initiatives raising over $299 million since 2003, and Movember initiatives going on in 21 different countries with over 1.9 million participants overall, that's a whole lot of moustaches, and hopefully, a whole lot of men getting the help they need.