Vidyo Partners with Imago Group in Europe to Deliver VaaS-t

Vidyo (News - Alert) recently partnered with Imago Group, Europe's largest video solutions company, making Imago the first European "hosted distributor" of Vidyo's award-winning videoconferencing solutions. The European video solutions company has created a new hosted service, Video as a Service-trade only (VaaS-t), based on Vidyo technology, to be sold through Imago's reseller network in a subscription model.

This method will remove complexity of infrastructure deployment in terms of both deployment and sales, while the absence of any capital outlay will allow users to enjoy cost-effective, risk-free video conferencing adoption.

As a result, resellers will be able to convert current interest in video conferencing into a revenue stream very quickly.

“With this Vidyo-based hosted service, VaaS-t, we are now able to offer our reseller network the ability to provide end-users an affordable, telepresence-quality visual communication service that is easily accessed over the Internet or general purpose IP networks, ” said Ian Vickerage, managing director of Imago Group. “This service will be particularly well-suited for companies that don’t have the in-house IT expertise to deploy and manage hardware and software. Accessing our video conferencing service will be no more complicated than renting a movie online.”

The hosted service has been available as of November 1 in the U.K., France, Holland and Belgium. Meanwhile, Imago will continue to offer the full range of Vidyo products it has been distributing since 2010.

In late October, Vidyo was recognized by Frost & Sullivan (News - Alert) with the 2012 North American Frost & Sullivan Customer Value Enhancement Award. According to Frost & Sullivan industry analyst Zachary Bujnoch, the company has displayed a "superior, consistent effort" to both maintain and expand its value to customers by way of existing and new applications.

Around that time, the company unveiled enhanced, high quality HD video conferencing at prices well below similar competing offerings.