Mocapay will be partnering with Beaver Run Resort and Conference Center, a hotel and condominium resort in Breckenridge, Colo. Just as the ski season gets underway, Beaver Run Resort will be implementing Mocapay’s (News - Alert) mobile consumer engagement platform in order to conduct mobile marketing and mobile gift using existing point-of-sale equipment.

In a press release, Bob Barto, general manager of Beaver Run Resort, said, “We are excited to be partnering with Mocapay to offer a new way to connect with our guests. The Mocapay platform provides us the tools necessary to engage with our visitors in new and innovative ways, allowing us to grow our customer base and ultimately increase revenue.”

Beaver Run Resort decided to use Mocapay’s mobile suite in order to be able to better target their customers with exclusive specials and loyalty perks, both in and out of the resort. Now, guests will also be able to participate in mobile-to-mobile gifting and pay for hotel and restaurant services using their mobile phone.

When you register as a Beaver Run Resort mobile member, you will not only be able to receive exclusive offers and information on their phones, but you also be automatically entered for a chance to win a free two night stay at Beaver Run Resort and two single day lift tickets at the Breckenridge Ski Resort.   

Mocapay is a mobile platform for innovative merchants which offers an integrated marketing and sales solution to enhance the lifetime value of a customer. The company is based in Denver and is a privately held, venture funded company founded in 2006.

The platform addresses merchants’ need for a new channel that will broaden their reach to customers anytime, not just at the point of sale, encourage purchases and build a stronger brand affinity. To find out more information, visit www.mocapay.com.

Beaver Run Resort and Conference Center is a ski in and out, 500 plus room hotel-condominium property combining the services and amenities of a fine hotel with the spaciousness of a condominium. In addition to the numerous events and activities available at or near Beaver Run, it also offers over 40,000 square feet of meeting and exhibit space for groups from 10 to 1,000, making it the largest single entity under one roof in Breckenridge. Beaver Run features five food and beverage outlets and also offers a full service spa.

Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.

Edited by Jaclyn Allard