Keynote (News - Alert), a longtime leader in Internet and mobile cloud testing & monitoring, went private recently with its acquisition by an affiliate of equity investment firm Thoma Bravo LLC.
As part of the transition, CEO Umang Gupta has retired and handed responsibilities over to the new President and CEO, tech-industry veteran Jennifer Tejada.
“Jennifer brings a passion for innovation and unparalleled experience, to hit the ground running with the tremendous platform that Umang and the Keynote team have built,” said Thoma Bravo partner Seth Boro, in a statement at the time of the announcement.
TMC (News - Alert) recently caught up with Tejada, to pick her brain about the new job and how she intends to lead:
What impact will this acquisition have on the industry overall?
I think this is great news for the industry – Thoma Bravo's acquisition of Keynote is an investment in the industry leader, demonstrating confidence not only in the Keynote business but the market fundamentals as well.
Thoma Bravo has consistently put companies and their teams in a position to achieve substantial future growth for the benefit of customers, employees and investors alike. The goal is to transform Keynote, already the global leader in Internet and mobile cloud testing and monitoring, into an even more successful business. At Keynote, we intend to leverage this investment to speed innovation and to continue to provide high value, cloud-based Web and mobile testing and monitoring solutions for our customers.
New Keynote CEO Jennifer Tejada
What key points will you have to focus on to drive Keynote to success in today’s market?
We need to continue to demonstrate our technical leadership in Web testing and performance monitoring, while investing further in our mobile offerings. There’s never been a better time to be in the Web, and mobile cloud monitoring and testing business. This market will continue to grow as our core industries like retail, financial services, telecommunications, wireless and Internet continue to see customers increasingly transact online and on devices. For these businesses, the website and mobile apps are at the very center of their most valuable customer engagements.
It is therefore increasingly mission-critical to invest in Web and mobile commerce, and even more important for that investment to see returns to the top and bottom line. Web and mobile performance only get more important as this trend continues to gain momentum. In addition, our market leadership in the quality of service testing for mobile carriers has placed us in a unique position at the forefront of some very exciting trends. The world has gone mobile and infrastructure investment is at an all-time high, with carriers expected to spend $20 billion in building out their 4G infrastructure in 2013. Our Keynote SIGOS business continues to perform strongly and will continue to benefit from the 4G and LTE (News - Alert) network evolution underway, the proliferation of mobile devices in developing nations and increased reliance on roaming around the world.
While much of our core business is in the U.S., there is great potential to grow across segments and regions. To do so successfully, we must be disciplined and strategic in how we invest and operate. We must remain laser-focused on our customers’ business and technical needs, and anticipate their future requirements.
What is in the future for mobile monitoring and the market Keynote serves?
As consumers and business users increasingly transact on mobile devices – be it shopping, banking, booking travel or undertaking business activities – expectations for the mobile experience are rising as well. If our customers want to remain competitive and deliver on these demands, they need to test and monitor their mobile properties and continuously improve the experiences that ultimately lead to transactions, revenue and processes.
I could not be more excited about the market opportunity currently enjoyed by Keynote and to be leading Keynote as the Web and mobility evolve. Keynote has a tremendous brand, market-leading products, loyal customers and a talented team. We intend to be laser-focused on customers. We intend to be strategic and disciplined in how we set goals, invest our resources and monitor and measure our results. If we do all this, Keynote’s future is brighter than ever.
Edited by Blaise McNamee
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