TMC (News - Alert), in partnership with Interactive Media Strategies, announced the launch of the Business Video Expo, taking place Feb. 2 to 4, 2011, at the Miami Beach Convention Center. This new event, which is colocated with ITEXPO (News - Alert), highlights the latest technologies, applications, and strategies for incorporating video within the corporate communications mix.
The Business Video Expo will assemble all of the industry’s technology vendors and thought leaders who are pioneering the use of video in corporate settings. Sponsored by leading industry vendors and solution providers, including Ignite Technologies, the Business Video Expo will address a wide array of topics, including:
Key Trends in Business Video Adoption
Business Video Thought Leaders
Capitalizing on the “Video Everywhere” Revolution (News - Alert)
Live Video and the Changing Face of Business Communications
Online Video and Marketing Innovation
Drawing an Audience: Social Media and Search Engines
As part of the conference content, event co-producer Interactive Media Strategies (News - Alert) will release the results of a market research study involving more than 1,000 corporate executives. This presentation will highlight the most popular video applications that organizations are using today. It will discuss how much companies are spending on video implementation, and it will cover the most common criteria that companies use to purchase video solutions.
“Today, video has matured from a corporate novelty into an essential component in the business communications mix, and the Business Video Expo will provide all of the information that IT executives, corporate communicators and marketing executives need to bring their communications practices to a higher level,” said Rich Tehrani, CEO and group editor-in-chief of TMC.
Several of the sessions featured in the Business Video Expo will address content strategies leveraging YouTube; mobile video for today’s latest hand-held devices, and strategies for using social media and search engines to promote business video. The complete conference agenda is now available on the Business Video Expo website. Additional sessions are still in development, and parties interested in submitting a proposal should contact Steve Vonder Harr, of Interactive Media Strategies. Sponsorship, exhibiting, and advertising opportunities are still available, and interested parties should contact Kevin Lake at 203-852-6800, ext. 127, or Klake@tmcnet.com.
The Business Video Expo is the newest addition to the ITEXPO program. Other events taking place at ITEXPO in Miami include: 4GWE; Smart Grid Summit; Social CRM; M2M Evolution; Cloud Communications; SIP Tutorial; VIPeering; Channel Vision Expo; StartupCamp; and Digium (News - Alert)|Asterisk World.
Conference and Expo registration for Business Video is now open. Media inquiries should be directed to Todd Keefe, For Immediate Release PR.
Edited by Tammy Wolf