The most important reason to use a bandwidth management product is that you will get more out of your existing bandwidth without having to purchase more. Without a bandwidth manager your data is random--first come, first served.
The role of bandwidth management and traffic shaping is to protect and manage the data link traffic and achieve optimum internet performance.
Without bandwidth management, traffic floods the internet link in the order in which it is received. If a low priority file transfer is dominating the link, the mission-critical traffic will have to trickle through until such time as more bandwidth becomes available. However, once installed, a bandwidth manager ensures the situation is reversed. The low priority file transfer will dynamically be throttled back and maximum performance for the mission critical revenue generating traffic will be given.
Effective bandwidth management can be used to classify the traffic according to application/service, or a combination of application/service and user. It then prioritizes the traffic and the high-priority applications receive immediate access to the network while non-productive traffic is assigned a lower priority. This ensures a smooth and consistent flow across the network even in the most congested times.
Bandwidth management enables network administrators to reserve bandwidth for high-priority individuals, services or specific applications. For example, bandwidth resources can be allocated to ensure that online payment services are always available to the organization's financial staff.
In addition, bandwidth management products are affordable and fully scalable, growing as your organizational and bandwidth management needs grow.
Brian Solomon is a Web Editor for TMCnet, covering news in the IP communications, call center and customer relationship management industries. To see more of his articles, please visit Brian Solomon’s columnist page.
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