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HireIQ Solutions says it has squared away some big funds after its recent rounds of investment searches. The latest investments come from TechOperators, an Atlanta-based firm that brought in about $1.5 million. Since its start, HireIQ Solutions has been able to secure almost $5 million in investments.

Its popularity may be due to the services the company provides. Hire IQ was designed with one goal in mind: to improve customer service and the recruiting process. The SaaS (News - Alert)-based virtual interviewing and assessment solutions designed by HireIQ have helped to improve hiring efficiency, lower attrition, and improve workforce performance.

According to its website, HireIQ provides solutions that consist of multi-media virtual interviewing, validated assessments, predictive analytics and stakeholder feedback to “identify job applicants who possess the skills, knowledge and abilities to be successful.”

HireIQ is able to deliver candidates to its clients that are proven better just by using the data it collects from its interviewing process. After its latest round of investments, Dan Drechsel, HireIQ’s chief executive officer, said the company’s message and goals are what secured the additional funds.

“Customer executives continue to see value in our structured, analytics-driven approach to employee selection,” said Drechsel.

“As our customers continue to digitize their acquisition process with us, we use that data to help further improve those processes,” he continued. “Our growth continues to accelerate as leading customer-facing organizations realize the benefits of our multi-media interviewing and predictive analytics approach. The proceeds from this investment round will be used to further our analytics advantage and to expand our sales footprint.”

Dave Gould, operating partner at TechOperators, the company that made one of the larger investments, said HireIQ has demonstrated its “ability to develop, market, and sell innovative solutions” that can help with the hiring process. Gould added, “We are excited for the future of this company and our additional investment is a vote of confidence in its technology and team.”