Despite a down economy, Infusionsoft, a provider of marketing automation software for small businesses, is announcing a 20 percent increase in employees and expanded offices at its Arizona headquarters.

 

The growth is fueled by increasing demand among small businesses for automated marketing. Infusionsoft helps small businesses and marketers attract leads, automatically follow up and close more prospects, without the need to grow staff.

 

“As a company, we are entirely driven and impassioned by the plight of the small business owner and how we can help them gain greater control over the success of their business,” said Clate Mask (News - Alert), Infusionsoft president and CEO. “We’re fortunate and proud to be able to attract the best and the brightest in Arizona and across the country to help thousands upon thousands of entrepreneurs every day.”

 

In the last six months, Infusionsoft has completed its expansion of its office, adding 8,000 square feet of space to accommodate its growing workforce of technology, product development, marketing and administrative staff.

 

Perry Reinert joins Infusionsoft as director of development. Reinert brings experience in software architecture and program development. He most recently worked at General Dynamics, Texas Instruments (News - Alert) and Cisco. He joins 20 other employees that have been added across all departments in the last four months.

 

Infusionsoft is becoming one of the tools small businesses turn to in order to streamline and improve the efficacy of their sales and marketing efforts. The company recently announced its cross-country seminar series, Marketing Revolutions Tour, which continues to draw large crowds as the executive leadership team visits 22 cities across the U.S., showing small businesses and marketers what Infusionsoft can do for them.

 

According to Infusionsoft, there are 10 million small businesses in American that need an easy-to-use, affordable, powerful software solution that increases sales while freeing up their time. The company’s follow-up marketing software answers that need by helping small businesses automatically convert more prospects to customers, get repeat sales and grow their business without growing staff.

The privately held, Inc. 500 company, based in Gilbert, Ariz., is funded by Mohr Davidow Ventures. For more information, visit www.infusionsoft.com.

Eve Sullivan is a contributing editor for TMCnet, covering news in the IP communications, call center and customer relationship management industries. To read more of Eve's articles, please visit her columnist page.