Since mobile phones took the spotlight away from laptops and desktop PCs, the social scene has transformed into something more dynamic than anything we could have imagined in Facebook (News - Alert)'s earliest days. Rich communication suite solutions, and applications like WeChat—where users can send media files “on the fly” across an instant messaging platform—are taking center stage.
WeChat is an app that allows people not only to talk in a walkie-talkie-like environment, but also lets them send sound files and images in a text-message-like setting.
There's a problem, though. Not all phones can boast a sufficiently significant amount of storage space to cram in all of that media. If your friend sends you an audio file, you have to use the space on your device (or on an external card) to store it. WeChat has done away with this issue, however, by making it possible to store up to 1 GB of media in its own cloud.
It's not just for images, either. WeChat's cloud will let you store just about anything, like videos, sound files, and selected messages. Saving the data involves pressing and holding the item and then choosing “Favorite.” This starts a process where the media will be saved as soon as the device has an active internet connection.
“At WeChat it has always been our priority to keep innovating in order to enhance user experience,” said Nilay Arora, 10c India's vice president of marketing and business development. “Our recently introduced feature, 'Favorite Message with 1GB cloud storage,' enables the users to save their favorite memories in the form of text, video, or pictures without having to compromise on their device space and also enables them to access these with just one touch whenever they want. Such additions to the application add value to the overall communication experience of a user and also encourages interaction. Going forward, we will continue to innovate and provide users with a rich communication platform.”
This will particularly empower phone users in developing nation, where the average person purchases a phone that contains a visibly smaller quantity of storage space for media than higher-end products.
Edited by Alisen Downey