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Learn How Licensing-as-a-Service Can Ensure BC, Reduce Risk

Software Monetization Featured Article

Learn How Licensing-as-a-Service Can Ensure BC, Reduce Risk

October 26, 2018

  By Paula Bernier, Executive Editor, TMC

LicensingLive! 2018 is next month. If you’re interested in learning how software licensing and monetization can enable digital transformation and how it can help your company address operational challenges, reduce costs, and increase revenue and customer satisfaction, there’s still time to make plans to attend.

The event – which is expected to attract 200 plus enterprise software professionals and executives– takes place Nov. 12 and 13 at the San Jose Marriott Downtown. LicensingLive! 2018 attendees will hear from keynote speakers like recurring revenue billing models from  Aria Systems, Constellation Research, HPE, QSC, Simon Kucher & Partners,  Aviat Networks, Extreme Networks and Gemalto.

To give you flavor of what’s in store, Dale Hopkinson will be presenting on the topic “Reduce Risks and Ensure Business Continuity with Licensing as a Service”. The senior product manager at Gemalto (News - Alert), will explain why as business models shift to support digital transformation, licensing becomes mission critical. And he’ll talk about how and why managing infrastructure and upgrades reduce an organization’s ability to focus on innovation and realize benefits of new licensing features. Dale will also share details about how licensing delivered as a service enables business agility, reduces risks, and ensures business continuity.

In addition to presentations, LicensingLive! 2018 will feature the Business Experience Center to showcase how data and dashboards generated from the Sentinel ® Solutions help Product Managers, Operations, and Executives make better business decisions. The Business Experience Center provides event attendees the opportunity to meet with Gemalto experts to discuss the business value its solutions  that not only license, deliver, and protect software, but also help    business grow by introducing new business models, improve operational efficiency and deliver a great user experience.

According to recent Gemalto research, 85 percent of those surveyed say software vendors need to constantly adapt to evolving market need. Eighty-three percent say software packaging should be flexible. And eighty-one percent believe software should be accessible regardless of device.

View the final agenda and don’t wait too long to register   LicensingLive! 2018’s theme is Get the Most Value for Your Software in 2019 and we are certain that if you attend you’ll be able to return to your office with the strategy you can implement to make more  money with software licensing.   

Edited by Maurice Nagle

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