Video conferencing is gaining speed in multiple industries as strong efforts from major companies such as Cisco, Microsoft and IBM (News - Alert) promote media-rich productivity tools.
According recent research from In-Stat (News - Alert), the driving factors behind increased adoption and use of video conferencing includes technology, bandwidth and convergence. When evaluating U.S. businesses, the firm found that the decision to use or not to use video conferencing is no longer based on the uncertainty over the quality of the experience. Cost alone also appears to not be a hindrance of adoption or use.
"The shift to an IP
environment that enables unified communications, presence, and mobile integration provides a technological environment where traditional video conferencing, as well as telepresence can become synergistic elements," says David Lemelin, In-Stat analyst, in a Tuesday statement.
This research, “Video Conferencing: U.S. End-User and Decision Maker Perspectives” found that current users of video conferencing are generally satisfied with their system and find value in the experience.
In-Stat also found that past users are willing to reconsider video conferencing if the quality, usability and cost are reasonable. In addition, video conferencing is beginning to resonate as a part of a corporation’s commitment to “green” environmental issues, through this benefit can be leveraged more aggressively in the future.
This latest research covers the U.S. market for video conferencing. An end-user and decision-maker analysis is included that explores how video conferencing is currently used, the drivers of adoption and use, as well as challenges facing decision-makers.
In-Stat also explores current and planned capabilities, specific facilities and environments where video conferencing is used, as well as corporate policies and satisfaction levels. Analysis includes the opinions of former video conferencing capabilities, and those planning to adopt video conferencing capabilities.
With the growth in demand for video conferencing solutions, there has also been an increase in providers that are offering solutions to meet this growing need. With so many choices available, companies can find themselves at a loss when trying to select the right company.
SightSpeed (News - Alert) is a well established provider that offers SIP-based and standards-compliant services that are designed to deliver superior quality on everyday computers and consumer broadband connections.
SightSpeed focuses on treating video as a priority. The company offers best-in-class communications services that include the most robust feature set, including multi-party video conferencing, integrated video mail and “one click” Web-based video communications.
For those organizations searching for a robust solution to meet their video conferencing needs, but at a loss for where to begin, SightSpeed is well positioned to provide consultative services to customize a solution that best meets the needs of the organization. The company’s solutions can also be scalable to meet future growth needs for full integration over time.
Susan J. Campbell is a contributing editor for TMC (News - Alert) and has also written for eastbiz.com. To see more of her articles, please visit Susan J. Campbell’s columnist page.