The proliferation of smartphones and tablets is dramatically changing the business landscape. The small and medium-sized business market (SMBs) must be prepared to conduct business over these mobile devices. More and more companies want and need to facilitate mobile usage, whether it’s for interacting with customers or working while in the field.
Of course, the needs for the SMB mobile market are unique, which is why companies like Impiger Mobile (News - Alert) focus on this demographic to provide mobile solutions that can help them do business better in the current technology landscape.
SMBs need to have access to apps that are catered for how they operate. These types of tools can help target customers, manage remote workforces, give access to company files, and stay on top of the day-to-day workflow.
Embracing mobile technology provides SMBs with opportunities to increase revenue, reach a broader audience and enhance convenience for employees and customers alike. Impiger provides the tools to help SMBs do better without having to start at the beginning.
“Instead of starting from scratch, we can provide a sales application, a productivity application, a timeshare application, a lead management application…,” said Jude Ramayya (News - Alert), founder and CEO of Impiger Mobile in an interview with Mad Marketer’s On the Road: Dallas series.
“We are coming up with about 20 workflow applications for small businesses, and they can basically use it as-is or they can customize it and build on top of that.”
Impiger develops mobile strategy that works for the customers with complete architecture and design that is catered to their needs.
Its ready made suite of mobile solutions integrates and exists with already-existing backend solutions.
Today’s fast-paced business environment requires companies to leverage mobile technologies to stay competitive. Where paper-based processes make it time consuming to complete projects, mobile-ready applications lets SMBs digitize workflows so that transactions move at the speed of digital.
Hear more of what Impiger Mobile had to say about the SMB mobile market in this episode of TMCnet’s On the Road with CEO Rich Tehrani (News - Alert):
Edited by Kyle Piscioniere