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ON24 Introduces Improved Virtual Event Access

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July 24, 2012

ON24 Introduces Improved Virtual Event Access

By Raju Shanbhag, TMCnet Contributor

ON24 Virtual Show provides attractive and interactive virtual trade show and virtual event solutions for applications ranging from sales enablement to customer communications to demand generation. Virtual global viewers can learn from keynote webcasts, research solutions, interact with exhibitors and network with their peers without ever having to leave their desks.

Recently, the company announced ON24 MOVE, a considerable improvement of its mobile product strategy with virtual environments. According to the company, these new features are optimized for viewing on mobile devices such as iPads and mobile phones. While mobile phones provide a content-focused compact view, tablets now offer an HTML5-based immersive 3D virtual environment.

An important new feature is the implementation of "device-aware" support for viewing virtual environments on tablet devices. One example of an ON24 customer using mobile access is Eli Lilly. Eli Lilly has carried out a series of all-hands webcasts optimized for mobile access after the company identified the need to communicate continuously with geographically diverse and on-the-road sales team members. Most of the attendees see the live video webcasts on iPads, the company stated in a press release.

“ON24's mobile product strategy brings our virtual communications solutions to life on the iPad and other mobile devices," explained Jayesh Sahasi, ON24's chief product officer and CTO. "With ON24 MOVE, mobile users can have as rich and immersive an experience as they have come to expect with all of our other products. ON24's solutions are truly optimized for tablets and mobile phones; they aren't just a 're-display' of the desktop version.”

In 2010, TMC (News - Alert) reported that the company announced that a Global Crossing (News - Alert), a provider of IP solutions, has picked the ON24 Virtual Show platform for its virtual trade show.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO click here.

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Edited by Brooke Neuman

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