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Infinity Info Systems and Microsoft Corp. with TMC to Host Free Webinar Focusing on CRM and Life Sciences/Pharma

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April 02, 2009

Infinity Info Systems and Microsoft Corp. with TMC to Host Free Webinar Focusing on CRM and Life Sciences/Pharma

TMCnet News

Live Webinar to be held on April 30, 2009

NORWALK, CT (April 1, 2009) -- Technology Marketing Corporation (TMC (News - Alert)®) announced today that Infinity Info Systems and Microsoft Corp. have partnered with the TMC Webinar Team to sponsor an upcoming live Webinar on Thursday, April 30, 2009 beginning at 2 p.m. Eastern. 

The Webinar “CRM and Life Sciences/Pharma: Proving Strategic Value with CRM Analytics,” will focus on how Life Science and Pharmaceutical organizations are leveraging Customer Relationship Management (CRM) solutions to increase profitability by improving their sales and marketing effectiveness.

With an increasingly competitive marketplace, rising costs and a tightly-regulated business environment with strict government compliance rules, today’s Life Science and Pharmaceutical organizations face ever-rising pressures to provide safe, effective, affordable and accessible options for their consumers.
Hosting this Webinar:
  • Lauren Trotta, Senior Account Executive, Life Sciences Specialist, Infinity Info Systems
  • Mike Hammons, Business Intelligence Practice Leader, Infinity Info Systems
  • Zach Hector, Microsoft Worldwide Pharma Industry Solutions Manager, Microsoft Corp.
  • Erik Linask (News - Alert), Group Managing Editor, TMCnet
Join our hosts as they provide insight into how CRM and BI solutions have helped some of the world’s leading Life Science and Pharmaceutical organizations to gather, store and analyze critical sales, marketing and R&D data and help make more accurate and informed business decisions about partnering, profiling, case management, sales management and sampling.
Attendees will learn how Infinity Info Systems’ Microsoft (News - Alert) Dynamics CRM Solution for Life Scienceshas helped organizations. Specifically, you will discover how to:
  • Improve internal coordination between Sales and Marketing to boost prescriber share and consumer preference
  • Effectively manage relationships across your organization, including Physicians, Key Opinion Leaders, Partners, etc.
  • Streamline “on-the-road” sales management / call planning / territory planning for sales reps
  • Understand key metrics of market potential, product sales and selling efforts, such as the number of
    prescriptions doctors are writing and why
  • Enforce timely and accurate compliance regulation, and tracks legal requirements to monitor the dispensing of samples/capturing sampling information /track all physician interaction in real-time

This Webinar is recommended for sales, marketing and R&D managers of Life Sciences/HealthCare Organizations as well as IT Managers of Life Sciences/HealthCare Organizations.

TMCnet Webinars feature live, interactive presentations covering relevant topics, presented by top industry executives. Attendees watch and listen to the presentation as it happens over their computer, and have the opportunity to submit questions to the speaker(s) in real-time.
“TMC’s (News - Alert) Webinars are a tremendous resource and an excellent way to provide training on highly relevant topics, and the fact that it is offered at no-cost is a huge benefit in these trying economic times” said Rich Tehrani (News - Alert), TMC’s president “And the Webinars are also a great way to introduce vendors to possible customers in a mutually beneficial and informative manner that often leads to productive relationships.”

All TMCnet Webinars are archived and available On-Demand for 18 months.

Register in advance for“CRM and Life Sciences/Pharma: Proving Strategic Value with CRM Analytics.”
Companies interested in sponsoring their own Webinar event can contact either Jim Spangenberg (companies beginning A-P or numbers) at 203-852-6800 x211 or by email at [email protected]; and Joe Fabiano (companies Q-Z) at 203-852-6800 x132 or by email at [email protected].

About TMC
Technology Marketing Corporation (TMC) is a global integrated media company helping our clients build communities in print, in person and onlineTMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, and NGN Magazine.  TMCnet, TMC's Web site, is the leading source of news and articles for the communications and technology industries. TMCnet is read by two to three million unique visitors each month worldwide, according to Webtrends.  Ranked 3,034 by Quantcast (News - Alert), TMCnet is in the top .03% most visited Web sites in the US. In addition, TMC produces ITEXPO, 4GWE Conference, Digium|Asterisk World and Communications Developer Conference. 

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