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IPhone Introduces iPhone Application Development Tool for SMBs

January 24, 2011 Introduces iPhone Application Development Tool for SMBs

By Calvin Azuri
TMCnet Contributor

The former barriers to entry in the burgeoning mobile app market have been shattered with the launch of a new simple, drag and drop iPhone (News - Alert) application builder from A native iPhone app development suite is offered for the first time by the hosting company, is the world’s first small business focused website development and web hosting company.

Small business owners and marketers can create apps in as little as five minutes with imSMBApps Mobile software. Mobile applications can be therefore created without the need for allocation budget for design and developer costs.

In a release, Ben Fisher, vice president of business development at said, “iPhone applications reach existing and new customers on the go, but many business owners lack the time, knowledge, or budget to create mobile apps without outsourcing."

According to Fisher, small businesses, also known as SMBs, have to incorporate mobile and social media applications into their marketing plans in order to succeed in today’s highly competitive market. Fisher added that with, the SMBs will be able to reach buyers wherever they are, on their mobile device, in an easy and inexpensive manner.

Menus can be uploaded; and sales and specials can be promoted with imSMBApps Mobile iPhone Apps. The apps can also take reservations, provide locations, and provide alerts, and updated inventory can be also listed. EasyMobile can be also used by nonprofits. With the help of customized buttons, the nonprofits can post events, information on how to get involved, and take donations. The application also provides consistent company branding for the nonprofits.

The AppTracker can be then used to track the imSMBApps’ performance. Information on the number of downloads is provided by the AppTracker, which also provides the number of times each one of the self-built application's buttons has been clicked.

Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.

Edited by Jennifer Russell

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