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Mediaocean Announces New Leadership Roles for Senior ExecutivesNEW YORK, Oct. 21, 2021 (GLOBE NEWSWIRE) -- Mediaocean, the mission-critical platform for omnichannel advertising, has announced new leadership roles for some of its current executives and others who joined the company following its acquisition and integration of Flashtalking, the leading independent ad management platform. John Nardone, who was CEO of Flashtalking prior to the acquisition in July, has been named President of Mediaocean. He is focused on innovation and integration across all aspects of Mediaocean’s market-leading omnichannel advertising platform. Reporting to Mediaocean Co-Founder & CEO, Bill Wise, Nardone will oversee product, technology, strategy, and product marketing for the combined companies. Nardone has three decades of experience in advertising, media, and technology – regarded by many as a first-generation ad tech pioneer. In the early 1990’s, he was part of the first online ad campaign from Modem Media and, later in his career, was the CEO of [x+1], a company that helped define the demand side platform category. John was also a founding board member of the Interactive Advertising Bureau. “Marketers and their agency partners seek trusted, independent solutions to manage their businesses amid the rise of big tech,” Wise said. “Each of the executives that are taking on new roles at Mediaocean will help us bring comprehensive and future-forward solutions to our clients. I feel vry fortunate to have the opportunity to collaborate with these leaders as we continue to transform our company and the industry.” New roles and titles for the following executives include:
About Mediaocean Mediaocean is the mission-critical platform for omnichannel advertising. With more than $200 billion in annualized media spend managed through its software, Mediaocean connects brands, agencies, media, technology, and data. Using AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean powers campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments. Mediaocean employs 1,500 staff across 30 global offices and supports over 100,000 people using its products. Visit www.mediaocean.com for more information. Media Contact |