TMCnet News
Today, 57% of market research professionals are satisfied with their career and employer.CALABASAS, Calif., Oct. 21, 2021 /PRNewswire/ -- Market research technology firm, InnovateMR, headquartered in Calabasas, CA, has partnered with Women in Research, Logica Research, G3 Translate, and Nuance to release a new human resources report, showcasing the state of the market research professional mindset today. This new study highlights how the sentiments of researchers around the world have changed in the last 15 months, and how shifting to a nearly fully virtual workplace due to the COVID-19 pandemic has affected their career satisfaction. Shifts to virtual workplaces over the last 15 months have changed researchers' sentiments and careers. Other key findings of this study include:
Study methodology:
"This kind of research is paramount to understanding the sentiments of the modern professional workforce, and how companies can better understand and address their needs," Lisa Wilding-Brown, InnovateMR Chief Executive Officer, said. "With new virtual-first working environments becoming commonplace, as well as developments in diversity and inclusion efforts, making data-driven decisions to retain talent has never been more important." About the Study Contributors InnovateMR is a fiercely independent sampling and ResTech company that delivers Faster Answers™ from business and consumer audiences utilizing technologies to support agile research. Women in Research is a nonprofit organization working to advance the contributions and voice of women in research, both for themselves and the greater good of the industry. Logica Research provides empowering insights to financial service companies to drive brand awareness and engagement. Contact Info: [email protected], www.innovatemr.com Link to Data Webinar Recording: https://zoom.us/rec/play/KG1FSCwxhTskpVrzjOzBS-BXz7SFQqKqmJqHJtN3wYjiNPMG7YU1HOGpu9RJP189pdDzrlZSbiFiKDCU.OcuBGwn_7j0Ldya9?continueMode=true&_x_zm_rtaid=RhjIDh7uRRmWZuSJuUrFLA.1631025769097.0ed799e1f10cb49102dbf5c0031656ea&_x_zm_rhtaid=396 View original content to download multimedia:https://www.prnewswire.com/news-releases/today-57-of-market-research-professionals-are-satisfied-with-their-career-and-employer-301406054.html SOURCE InnovateMR |