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2011 an Auspicious Year for SIP Trunking

SIP Trunking Featured Article

May 03, 2011

2011 an Auspicious Year for SIP Trunking

By Carrie Schmelkin
Director of Content Marketing, Content Boost


Move over cloud; there’s a new trend in town for 2011 – SIP Trunking.

Tpad (News - Alert), a leading communications solutions provider in the UK, recently announced that it is only a matter of time before SIP Trunking becomes fully integrated into the telecommunications industry, particularly as companies all over the world seek to improve their existing telephone systems.

SIP trunking, a telecommunications technology that allows convergence of voice and data into one single, merged line, will see its best year in 2011, according to Tpad.

“We are positive that this new service we provide will become widely accepted, especially for companies that make and take calls from clients, local and international," said Tpad CEO Tahir Mohsan in a statement.

The SIP trunk will serve as a converter that enables the data network to access voice traffic through Internet connectivity, according to company officials. SIP Trunking offers a variety of benefits including local and long distance calls, video conferencing, E911, caller ID, and directory listing features with current telephony systems without having to pay large upfront investments.

Charges can be significantly reduced thanks to a VoIP network which routes the calls.

"This new technology allows enhanced use of our clients' existing IP or IP-PBX phones without the need for additional physical hardware like PSTN circuits to convert TDM to voice,” Marketing Manager Steven Johns (News - Alert) added.

Tpad’s SIP Trunking services come in a variety of packaging so that small to large companies can benefit from the offering. Tpad promises ROI in less than six months from initial deployment and offers its services at highly competitive prices, according to Simon Jones, sales director of Tpad. SIP Trunking is highly recommended for enterprises like business process outsources (BPO) or multinational companies with highly-distributed network and a global clientele. SIP trunking can significantly decrease the cost of communications within and outside the business by utilizing better connectivity.

"With the increased globalization of businesses worldwide and the trying economy, this technology will be widespread this year,” Mohsan said.

Carrie Schmelkin is a Web Editor for TMCnet. Previously, she worked as Assistant Editor at the New Canaan Advertiser, a 102-year-old weekly newspaper, covering news and enhancing the publication's social media initiatives. Carrie holds a bachelor's degree in journalism and a bachelor's degree in English from the S.I. Newhouse School of Public Communications at Syracuse University. To read more of her articles, please visit her columnist page.

Edited by Rich Steeves

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