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Amazon Launches Kindle Sale, Celebrates FAA's Lifted Electronics Restriction

TMCnet Feature

November 05, 2013

Amazon Launches Kindle Sale, Celebrates FAA's Lifted Electronics Restriction

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By Michelle Amodio
TMCnet Contributor

Amazon is saying “thanks!” to the FAA by reducing pricing on its Kindle models available for sale through its website. The reason for the gratitude is because the FAA is finally lightening its restrictions on using cell phones and wireless devices while flying.


“We’ve been fighting for our customers on this issue for years, and we are thrilled by the FAA’s recent decision—this is a big win for customers. Delta and JetBlue have already started flights with the new rules—we’re excited to see which airlines are next,” said Drew Herdener, Vice President, Amazon in a statement. “To say thank you, for one day only we’re offering 15 percent off Kindle Fire HD, Kindle Fire HDX 7”, and then$69 Kindle—happy flying!”

Amazon customers must enter "ThnksFAA" at checkout when purchasing.

The $229 7-inch-screen Kindle Fire HDX is available today for $195. The $139 Kindle Fire HD is being offered at $118, while the $69 Kindle costs $59 under the one-day sale.

The FAA said on Oct. 31 that it will allow plane passengers to use portable electronic devices such as e-readers, tablets and smartphones during takeoffs, landings and taxiing. Such uses had long been banned. Cellphone calls are still banned, however.

“We believe today’s decision honors both our commitment to safety and consumer’s increasing desire to use their electronic devices during all phases of their flights,” said Transportation Secretary Anthony Foxx at the time of the announcement. “These guidelines reflect input from passengers, pilots, manufacturers, and flight attendants, and I look forward to seeing airlines implement these much anticipated guidelines in the near future.”    

According to the recent rules update, if your air carrier provides Wi-Fi service during flight, you may use those services. You can also continue to use short-range Bluetooth accessories, like wireless keyboards, the FAA said.

Current FAA rules haven’t changed much since 1966, and pilots have been iffy on changing the device rule since they report some have interfered with cockpit instruments. There has been no confirmation of this phenomenon. Some aviation experts say that most portable electronics use so little power that they can't cause problems with a plane's electronics. 

The technological shift, however, has changed how we travel and communicate, and many airlines have been offering in-flight services, like high-speed Internet.

“Because these services will operate in frequencies that are dedicated to air-to-ground communications and are separate from those used for wireless services on the ground, they do not pose an interference risk to wireless networks on the ground,” according to the FCC’s (News - Alert) website.




Edited by Stefania Viscusi


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